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Your Brand is not what you create. It's what you reveal.

Combining brand strategy, the Satir Model, and design thinking to help professionals and founders unblock what’s holding them back, so their brands are rooted in authentic identity, not external expectations.

Smokey clouds

Your Brand
doesn't feel
like you

Most professionals struggle with brand identity because they're trying to build a brand on top of:

  • Expectations from others

  • Old patterns they’ve outgrown

  • Images they think they “should” project

The result? A brand that feels performative, exhausting, and disconnected.
But what if your brand could come from your authentic self, not a mask you’ve learned to wear?

Branding From
The Inside Out

01

Unblock

Discover what’s holding you back.
Using the Satir Model, we explore the inner “iceberg”, the beliefs and patterns shaping how you show up and begin to release what no longer serves your growth.

02

Uncover

See yourself with new clarity.
Through Design Thinking, we uncover your authentic core; your values, motivations, and the story that makes you distinct. This is where alignment begins.

03

Unleash

Turn awareness into momentum.
With clarity comes freedom. Here, you unlock the potential within, shaping ideas, confidence, and energy that move you forward with purpose.

04

Transform

Integrate the whole self.
Using the Self Mandala model, we harmonize every dimension of who you are; inner voice, relationships, creativity, and presence so you or your brand feels whole and congruent.

05

New You

Renewed, inside and out.

Real transformation changes how you think, act, and show up whether for yourself or your business. Once that shift happens, we will design the outer identity that mirrors your evolution; clear, confident and authentic.

Ways to work together

Personal Branding

One-on-One (10 hours)

A private journey through the Inside-Out Method™, designed for professionals, founders, or creatives who want to align their inner truth with their outer brand.

Design Thinking

Corporate Brand Identity

For organizations ready to reconnect with their essence and express it with clarity. We combine brand strategy, design thinking, and human psychology to define your positioning, values, tone, and visual identity.

Suphatra's workshop

Workshops & Learning Experiences

Hands-on sessions designed to bring empathy, creativity, and clarity into your team or organization. Each workshop blends Design Thinking with Branding and Human-Centered Insight, tailored to help participants unlock new perspectives and practical tools for innovation.

Emotional Learning

Therapeutic Support

If deeper emotions surface during the process, our in-house clinical psychologist and Enneagram expert provide optional therapeutic support, ensuring you’re grounded before continuing your brand journey.

Suphatra Tanapura

Transformational Brand Strategist 

I approach every project with curiosity and reverence, listening deeply before creating, allowing truth to reveal itself in form and feeling.

Suphatra Tanapura

Our Collaborative 
Partners

My long-time creative ally in visual identity and brand design. For over eight years, we’ve collaborated to shape brands with clarity, beauty, and intention. Robbin brings deep expertise and a true passion for transforming brand love into lasting presence.

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A sister initiative focused on emotional learning for children through games, workshops, and digital experiences.
It’s where creativity meets empathy, helping kids understand themselves and others through play and storytelling.

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Our clinical psychology partner, specializing in child and adolescent development with over a decade of experience.
KwanKao’s insight helps bring emotional depth and holistic understanding to every project, ensuring our work nurtures both clarity and wellbeing.

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A creative production studio I’ve had the privilege of working with for years.
Their strength lies in storytelling, translating ideas into motions through social media, commercials, film, and documentary that bring brand stories to life

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A boutique event organizer I've partnered with for years.
True to their name, The Dreamer creates experiences for those who dare to dream, capturing a brand’s essence and bringing it beautifully to life through thoughtful detail and imagination.

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Our Client's Feedbacks

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Benjamin Tabuteau

General Manager at Asiamarine

I had the opportunity to work with Suphatra, and I got to see firsthand how she turns big ideas into brands that actually connect with people. She has a natural understanding of what makes luxury feel authentic and how to weave lifestyle into a brand's identity, along with the consistency it takes to make everything feel cohesive. She's more than just a great collaborator; she thinks like a brand architect, always a step ahead and constantly pushing us to do better. Any team would be lucky to have her leading their brand.

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I had the opportunity to work with Suphatra, and I got to see firsthand how she turns big ideas into brands that actually connect with people. She has a natural understanding of what makes luxury feel authentic and how to weave lifestyle into a brand's identity, along with the consistency it takes to make everything feel cohesive. She's more than just a great collaborator; she thinks like a brand architect, always a step ahead and constantly pushing us to do better. Any team would be lucky to have her leading their brand.
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โอ๊ต วรวุฒิ นิยมทรัพย์

Owner, TREX Hotel 

ผมต้องบอกเลยว่าประทับใจและชื่นชมในการทำงานของคุณบิวมาก ๆ เธอเป็นมืออาชีพตัวจริงและมีความเชี่ยวชาญเฉพาะด้านที่ผมไม่สามารถทำเองได้ มุมมองและความคิดของคุณบิวช่วยเสริมสร้างสิ่งที่ธุรกิจผมต้องการได้เยอะมาก แทบจะเรียกได้ว่าเป็นการเติมเต็มในส่วนที่ยังขาดอยู่เลยครับ โดยเฉพาะอย่างยิ่งผลงานของเธอในด้านการสร้างแบรนด์ การสร้างความน่าเชื่อถือและความไว้วางใจ รวมถึงการยกระดับภาพลักษณ์โดยรวมนั้นเป็นการ Transformative ครั้งใหญ่ ตอนนี้ผมวางแผนที่จะนำแบรนดิ้งที่ชัดเจนนี้ไปต่อยอดในการทำตลาดและขายสินค้าต่อไป ผมชื่นชมและดีใจมากที่ได้ร่วมงานกับคุณบิวครับ

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Witoon Goongatewong
Head of Digital Transformation & Innovation, American Express

I had the opportunity to work with Suphatra, and I got to see firsthand how she turns big ideas into brands that actually connect with people. She has a natural understanding of what makes luxury feel authentic and how to weave lifestyle into a brand's identity, along with the consistency it takes to make everything feel cohesive. She's more than just a great collaborator; she thinks like a brand architect, always a step ahead and constantly pushing us to do better. Any team would be lucky to have her leading their brand.

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Veeravit Phanishsarn

Owners, TFactory & V24 

ผมรู้สึกติดขัดและไม่เข้าใจแบรนด์ตัวเองมานานกว่า 10 ปี แต่เซสชันนี้ช่วยปลดล็อกสิ่งที่ค้างคาอยู่ได้ทั้งหมด สิ่งที่ชอบที่สุดคือการได้ค้นหาตัวตนที่แท้จริงของตัวเอง ทำให้เห็นว่าแบรนด์คือภาพสะท้อนของเรา และคุณค่าที่ลูกค้าได้รับควรมาจากแกนหลักของธุรกิจและ Core Value ที่เราสร้างขึ้น ตอนนี้ผมค้นพบแล้วว่าอะไรคือสิ่งที่ผมมี passion มีความเชี่ยวชาญ และทำแล้วมีความสุข จากนี้ไปจะนำความรู้นี้ไปต่อยอดและส่งต่อพลังผ่านสินค้าและบริการให้เป็นที่ประจักษ์ทัน ต้องขอบคุณคุณบิวที่ทำให้ผมได้รับความรู้อย่างเต็มที่

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    November 2025
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    Week starting Sunday, November 16
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    Wednesday, Nov 19
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